Cool. Warm. Circulation. Length. Conduit. These became the visual adjectives and characteristics for the Pacific Rim Mechanical brand. On-demand RFP documents with perforated die-cut covers symbolize — and differentiate — airflow. Field service vehicles are boldly and simply adorned to stand out on a freeway at 70 miles per hour. Wearables, stationery packaging, signage, hardhats; all branded consistently so that Pacific Rim Mechanical’s voice is consistently heard.